FREEDOM CONFECTIONERY RETURNS TO OCADO: BRINGING GUILT-FREE SWEETS BACK TO ONLINE SHOPPERS

posted by Kia Gardner, September 20, 2025

Freedom Confectionery, the world’s only fully inclusive plant-based, allergen-free, Halal-certified, Kosher, and PKU-friendly confectionery brand, is thrilled to announce its much-anticipated return to Ocado. Fans of the brand can once again enjoy their favourite guilt-free sweet treats with the convenience of online shopping.

As a pioneer in innovative confectionery, Freedom Confectionery has built a loyal following by offering delicious, plant-based, and allergy-friendly marshmallows and gummies that cater to diverse dietary and religious needs. With an unwavering commitment to inclusivity, all products are free from the top 14 allergens, including dairy, eggs, gluten, soy, and nuts. This makes them the perfect choice for individuals with food sensitivities, vegans, and anyone seeking a kinder and tastier way to indulge.

A Sweet Return to Ocado

“We are absolutely thrilled to be back on Ocado,” said Elvin Willgrass, Sales Director at Freedom Confectionery. This milestone allows us to bring our delicious, allergen-friendly sweets to even more customers across the UK. Our newest range not only looks great but tastes incredible too! This partnership enables us to bring our mission of inclusivity to a larger audience, ensuring that no one must miss out on enjoying the sweet things in life. Ocado and Freedom Confectionery share a common mission: to provide customers with an inclusive confectionery range where no one is left out, regardless of allergen needs, religious preferences, or lifestyle choices. Our range is classroom and airline safe.  We are very proud to be B-Corp Certified”

Ocado process close to 400,000 orders per week and in February 2025 it was the fastest growing grocer for the ninth consecutive month.

Among the first products to relaunch on Ocado are Freedom Confectionery’s bestselling Vanilla Marshmallows, with even more exciting additions expected to follow soon. This includes their vibrant range of gummies, which are not only free from allergens and gelatine but also bursting with natural fruit flavours. Crafted with real fruit juice, these gummies offer an irresistibly chewy texture and a deliciously juicy taste, making them a hit with kids and adults alike. Plus, they contain no artificial colours or flavours, ensuring a more natural and guilt-free snacking experience.

Shoppers can now order their favourite treats for convenient home delivery, making it easier than ever to enjoy inclusive, naturally delicious sweets. As demand for plant-based and allergen-friendly products continues to rise, Freedom Confectionery’s return to Ocado solidifies its position as a frontrunner in the free-from confectionery space.